Ants HQ: A whole new home for a world of ants.
A full Shopify rebuild and platform migration for Ants HQ, delivered as part of KNSY and led by Nicholas Finn, including a bespoke library of Shopify-editor-configurable Liquid sections.
Meet the new Ants HQ.
Browse the finished store, explore collections and see how the Shopify build works in the real world.
Don't just look at the redesign. Explore the real store.
Opens the Ants HQ website in this tab.Browse the finished Shopify store directly. Visit Ants HQ ↗︎
Where it started.
Ants HQ needed more than a conventional product grid. Its specialist catalogue of live colonies, habitats and equipment demanded a complete transition from the existing website to Shopify, without losing the brand’s distinctive product-discovery and educational experience. The project was delivered as part of KNSY, with Nicholas Finn leading the Shopify build and end-to-end transfer.
From idea to reality.
Nicholas led the complete website migration and bespoke storefront build, including collection and product journeys, a guided species selector, FAQ and education systems, and country-aware shopping behaviour. A complete suite of custom Shopify Liquid sections was developed with native theme-editor settings and blocks, allowing the client to configure layouts, content and features directly in the Shopify editor rather than editing code.
What we made happen.
A fully rebuilt Shopify storefront and complete platform transition, with an extensive library of reusable, natively configurable Liquid sections that gives the Ants HQ team day-to-day control of its customer experience.
Before / After.
Drag to reveal the transformation of the hero and CTA sections, including the new animated CTA.
Main hero section
Compare the original Ants HQ homepage hero with the redesigned Shopify homepage hero. The slider reveals each version.
CTA section
Compare the original Ants HQ service and newsletter section with its redesigned animated Shopify version.
